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Xbox

Xbox scraps Copilot on console as leadership shake-up points toward a different strategy

By GFA Staff
4 min
Xbox scraps Copilot on console as leadership shake-up points toward a different strategy

Xbox is backing away from one of its more controversial AI ideas. CEO Asha Sharma has confirmed that Microsoft will stop development of Copilot on console and begin winding down Copilot on mobile. The decision comes alongside a broader Xbox leadership shake-up, with new and reassigned executives taking roles across engineering, design, growth, subscriptions, cloud and platform strategy. For players, this is interesting because Microsoft had previously framed Copilot for Gaming as a personalized AI sidekick that could help with in-game questions, recommendations and play guidance. That concept had potential, but it also raised concerns about whether Xbox was focusing on features players actually wanted. Sharma’s message suggests a new priority: remove friction for players and developers, and retire initiatives that no longer fit. Whether this is a smart course correction or another sign of instability will depend on what Xbox does next. For now, Copilot on Xbox consoles is no longer part of the plan.

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